How Vivienne Westwood Improved Omnichannel Logistics with Bluerock TMS
See how Vivienne Westwood uses Bluerock TMS to centralize shipment booking, gain real-time visibility, automate freight audits, and strengthen omnichannel fashion logistics.
About Vivienne Westwood
Vivienne Westwood is one of the last truly independent companies in the international fashion arena. The brand serves a broad audience, from younger consumers to royalty, and is widely recognized for its inspirational and avant-garde position in fashion.
Its products are distributed in more than 80 countries across five continents, with the United Kingdom and Asia among its key commercial markets, and strong recognition in Japan
Managing Complexity Across Fashion Logistics
Vivienne Westwood had to manage a highly complex omnichannel logistics environment. Its network included flows between internal operations and subcontractors, the movement of raw materials and finished goods, reverse logistics for damaged products, seasonal sample handling, and service requirements that varied across third-party retail, flagship stores, e-commerce, and marketplaces. Retail returns also had to be handled both in-store and online.
At the same time, the business was being held back by a fragmented operating model. Non-integrated IT systems limited access to reliable data, manual invoicing created delays and inefficiencies, communication between departments and partners was not standardized, and the lack of structured transport data made accurate CO2 tracking difficult.
Vivienne Westwood had to manage subcontractor flows, raw materials, finished goods, repairs, seasonal samples, and diverse delivery requirements across retail, flagship stores, e-commerce, and marketplaces.
Non-integrated IT systems, inconsistent communication across the network, and manual invoicing workflows created delays, inefficiencies, and limited cost control.
The business lacked a strong data foundation for KPI monitoring, performance reporting, freight audit transparency, and future CO2 tracking initiatives.
THE WORLD LEADING POWER APP FOR YOUR BUSINESS
A Single TMS for Better Control, Visibility, and Standardization
Bluerock helped Vivienne Westwood consolidate logistics execution into a single, user-friendly, cloud-driven platform used across the network. Shipments could now be booked in one place, with the most suitable carrier advised automatically, labels and documents generated without manual intervention, and pickup requests created directly for the selected carrier
By integrating carrier portals into the Bluerock environment, Vivienne Westwood’s customer service team gained real-time visibility over delivery execution. This made it easier to proactively support retail customers, reduce miscommunication between parties, and respond faster to issues before they escalated.
Bluerock also automated the freight audit process by enabling exception-based dispute management. Instead of relying on manual checks for every discrepancy, the team could approve or deny extra costs through a more controlled workflow, improving cost governance and reducing administrative effort.
Standardized reporting and dashboards gave Vivienne Westwood a clearer view of logistics performance at multiple levels, including parcel, handling unit, and SKU. Approved cost data also became available for analysis and reporting, with the future goal of transferring these figures directly into the ERP and splitting them across cost centers and cost lines.
Better Agility Across the Logistics Network
By integrating Bluerock’s modular platform across its operations, Vivienne Westwood significantly improved the agility of its supply chain in just a few months.
Bluerock TMS for Fashion Logistics
Thanks to Bluerock TMS, Vivienne Westwood was able to standardize transport, improve visibility, automate audits, reduce manual work, and control costs.
"Bluerock TMS gave us better visibility, stronger control, and a more connected network, helping simplify complex flows, cut manual work, and build a more agile, resilient logistics operation."
What logistics challenges did Vivienne Westwood face?
For global fashion brands, logistics must balance speed, flexibility, and brand experience across every market. Bluerock TMS helps organizations like Vivienne Westwood streamline complex transport operations through one intelligent, connected platform.
Vivienne Westwood’s success demonstrates how Bluerock TMS helps premium fashion brands:
- Transform fragmented logistics processes into one unified ecosystem
- Improve visibility and control across global transport flows
- Automate manual operations for greater efficiency and scalability
- Deliver a seamless customer experience aligned with luxury brand expectations
Ready to Simplify Fashion Logistics?
Talk to one of our experts and discover how Bluerock TMS helps fashion and lifestyle brands gain visibility, control, and scalability across complex omnichannel logistics operations.
WHAT WE HAVE TO SAY
DON'T MISS OUT ON THE LATEST NEWS ON OUR JOURNEY
Lorem ipsum dolor sit amet, consetetur sadipscing elitr, sed diam nonumy eirmod tempor invidunt ut labore et dolore magna aliquyam erat, sed diam voluptua. At vero eos et accusam et justo duo dolores et ea rebum. Stet clita kasd gubergren, no sea takimata.